Stories

The secret behind SkinYoga’s success

 

Founded by three sisters Radhiika, Jagriti and Deepika, SkinYoga is a luxury skin care brand ingrained on the belief that true skincare evolves in synergy with nature. Products that are made with unadulterated ingredients characterized through their taste, texture, smell and shape are sourced and formulated into products that are 100% natural. Like a Yoga discipline, the products are designed in accordance with the principles of harmony and balance.

We met up with one of the trio, Deepika for a coffee and got a sneak peek into her inspiring life.

Deepika has a masters degree from the Speos Photography Insitute in Paris and she handles the marketing and public relations of the brand. Extremely elegant and poised she gave us a plethora of products to sample and share with our clients during a recent makeup and styling workshop.

 

 

All three sisters have contributed to the growth and development of their brand. They all are so passionate about actually bringing about a change in the skin care regime of women all around the world. They are now available in 29 countries.

 

 

We are particularly impressed with their packaging and it feels like opening up a little bit of mother earth every time.

To make things fun we got into a little rapid fire round with her …

Q: What motivates you?

Deepika- I think when we see our customers happy with the results and seeing that translate into confidence really motivates us. To be able to make a difference in people’s lives makes us work harder every single day.

Q: What is your usual day like?

Deepika-: We try not to follow routine by traveling often. But whenever we are home, we start our day with either kick boxing, horse riding or tennis followed by delicious healthy breakfast.

Q: Your style statement?

Deepika: Our day to day style is quite minimalistic and mostly neutral shades. But like every girl we love to dress up occasionally and Elie Saab does the job beautifully well with his princess-like designs.

Q: Since you say you travel so often, what is your idea of a holiday?

Deepika: More than a place, a holiday for us would mean to get the entire family under one roof. Very recently we happened to achieve this mountainous task and visited Mauritius and were completely spell bound by the nature, the lovely locals, great food and of course the beach, I wouldn’t have asked for more.

Q: Lastly, where do you see yourself 10 years from now?

Deepika: We will be the best luxury natural skincare in the world. We are very passionate about education so running a low cost school for girls, would be our simultaneous goal.

Our Pick: Coffee body scrub and Almond scrub.

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